Privacy policy

Purpose of policy

We are committed to protecting your personal information and being transparent about what information we hold about you.
Using personal information allows us to develop a better understanding of our audiences and in turn to provide you with relevant and timely information about the work that we do. As a charity, it also helps us to engage with potential donors and supporters.

The purpose of this policy is to explain how we collect and use the information we gather from you directly and from third parties.

We use your information in accordance with all applicable laws relating to the protection of personal information. This policy explains:
    •    the information we collect about you
    •    how we use that information
    •    when we disclose your details to third parties
    •    how we use cookies 
    •    how we keep your personal information secure, how we maintain it, and what your rights are to access it

If you have any queries about this policy, please contact us at

Who we are

Hampstead Arts Festival is a charitable company limited by guarantee and is funded by sponsors and individual donors and supporters. Our registered charity number in England and Wales is 1148154 and our company registration number in England and Wales is 07992590

Information collection

We collect various types of information in different ways.

Information you give us

When you register on our website, buy tickets or make a donation, we’ll store personal information you give us such as your name, email address, postal address, telephone number and card details, but not full credit card numbers. We will also store a record of your purchases and donations.

Information about your interactions with us

When you visit our website, we collect anonymised information about how you interact with our content. When we send you a mailing we store a record of this, and in the case of emails we keep a record of which ones you have opened and which links you have clicked on.

Sensitive personal data

Data Protection law recognises that certain categories of personal information are more sensitive than others, such as health information, race, religious beliefs and political opinions. We do not collect this type of information about our audiences. But we may in some cases request date of birth to verify eligibility for student ticket schemes.

Legal basis

There are three bases under which we may process your data:

Contract purposes

When you make a purchase or donation, you are entering into a contract with us. In order to perform this contract we need to process and store your data. For example, we may need to contact you by email or telephone if an event is cancelled, or if there are problems with your payment.

Legitimate business interests

In certain situations, described below, we collect and process your personal information for purposes that are in our legitimate organisational interests. However, we only do this if there is no overriding prejudice to you in using your personal information in this way.

With your explicit consent

For any situation where the two bases above are not appropriate, we will ask for your explicit consent before using your personal information.

Marketing communications

We aim to communicate with you about the work we do in ways that you find relevant, timely and respectful. To do this we use data that we have stored about you, such as which events you have booked for in the past, as well as any preferences you may have told us about. 

We use our legitimate organisational interest as the legal basis for communications by email and by post. You will have the opportunity to opt into postal mailings if you wish during your first or any subsequent purchase. You may object to receiving these at any time, using the email at the end of this policy.  

In the case of email, we will give you an opportunity to opt in, if you wish, during your first or any subsequent purchase. If you choose to do that, we will give you an option to unsubscribe in every email we subsequently send you. Alternatively, you can unsubscribe at any time using the email contact address at the end of this policy.

We may also contact you about our work by telephone. However, we will always get explicit consent from you before doing this. Please bear in mind that this does not apply to telephone calls related to your purchases.

Other processing activities

We may analyse data we hold about you to ensure that the content and timing of communications sent to you are as relevant as possible. When we do this, we are processing data within our legitimate organisational interest.

We will always keep your rights and interests at the forefront to ensure they are not overridden by your own fundamental rights and freedoms. You have the right to object to such processing at any time. If you wish to do this, please use the contact details at the end of this policy. Please bear in mind that if you object, this may affect our ability to carry out the tasks above that are for your benefit.

Third parties

There are certain circumstances under which we may disclose your personal information to third parties:
    •    to our own service providers who process data on our behalf and on our instructions (for example our ticketing system software provider). In these cases we require that these third parties comply strictly with our instructions and with data protection laws, including the security of personal data.
    •    where we are under a duty to disclose your personal information in order to comply with any legal obligation (for example to government bodies and law enforcement agencies).


Many websites, including, use techniques to enhance user-friendliness and to make the site as interesting as possible for each visitor.

Cookies are small text (.txt) files that are automatically placed onto your device by some websites that you visit. They are widely used to allow a website to function efficiently as well as to provide website operators with information on how the site is being used.  

We use cookies to keep track of your basket so that you can purchase more than one item at a time, and to provide you with a simple and customised service on

You can set your browser not to accept cookies, but you may find that some of our website features may not function as a result. For help with cookies, visit 

Maintaining your personal information

We store your personal information indefinitely so that if you make any subsequent purchases we are able to link them back to a single unique record that we hold for you on our system.

If there are aspects of your record that are inaccurate or that you would like to remove please use the contact email address at the end of this policy.

Any objections you make to any processing of your data will be stored against your record on our system so that we can comply with your requests.

Security of your personal information

We will put in place appropriate safeguards (both in terms of our procedures and the technology we use) to keep your personal information as secure as possible. We will ensure that any third parties we use for processing your personal information do the same.

We will not transfer, process or store your data anywhere that is outside of the European Economic Area, except to instruct our US-based service provider to generate e-mailings on our behalf subject to complying with all applicable data protection laws and the Privacy Shield Principles.

Your rights to your personal information

You have a right to request a copy of the personal information that we hold about you and to have any inaccuracies in this data corrected. Please use the contact email address at the end of this policy if you want to exercise this right.

Contact details and further information

Please get in touch with us if you have any questions about any aspect of this privacy policy, and in particular if you want to object to any processing of your personal information that we carry out for our legitimate organisational interests.



Hampstead Arts Festival
Registered Office c/o Sproull & Co 31/33 College Road, Harrow, Middlesex HA1 1EJ  
Company registration No 07992590 | Charity registration No 1148154

© 2018 Hampstead Arts Festival